Collierville, TN - - On July 21st 2007, S&S Entertainment in conjunction with Crunk!!! Energy Drink will host Crunkfest 07' 'The 5 Year Anniversary- Concert at FedExForum in Memphis, Tennessee.

On June 28th 2007, S&S Entertainment finalized a sponsorship agreement with Crunk!!! Energy Drink to become the Title Sponsor for this years' Crunkfest. Last week, Tom Mahlke, President & CEO of Crunk!!! Energy Drink issued the follow statement, 'CRUNK!!! Energy Drink is very excited to be the title sponsor of Crunkfest, it's a great opportunity for us to connect our Brand and 'Get CRUNK!!!' with the people of Memphis. We are also excited because we have the unique chance to support the Memphis area with two local companies and strategic business partners of ours; A. S. Barbaro, our distributor and Hardy Bottling, one of our bottlers.-

This year's artist lineup consist of Trill Entertainment's recording artist, Lil' Boosie, Atlantic Record's recording artist, Gucci Mane, Minnie Mae Muzik/Dee Money Entertainment's recording artist, Playa Fly, Bad Boy Entertainment's Recording artist, 8-Ball & MJG, Rap Hustlaz/Universal Motown Record's recording artist Kia Shine, Universal Republic Record's recording artist, Baby Boy, Inevitable Entertainment/TVT Record's recording artist Yo Gotti, Hypnotized Mindz/Asylum Record's recording artist Lil' Wyte, Interscope Record's recording artist, Jibbs. Inevitable Entertainment's recording artist La' Chat, and many more including All-Star plus labelmates will be representing for Cash Money Records.

In years past, Three 6 Mafia, Young Jeezy, Paul Wall, Ying Yang Twins, E-40, Trillville, and Lil' Scrappy, just to name a few, have performed at the annual 'Crunkfest- concert. S&S Entertainment's 'Crunkfest Weekend- attracts over 10,000 concertgoers traveling throughout the Southeast region to attend the annual event. Slickk, CEO of S&S Entertainment, states 'I am extremely excited to usher ‘Crunkfest' into my hometown, for the fifth consecutive year and look forward to bringing it back for many years to come. This event has grown from a mere dream to a vivid reality that provides each concertgoer with a quality entertainment experience at a cost conscious price. I am also enthused to have each sponsor come aboard to assist in making this year's Crunkfest the biggest to date.-

Crunkfest tickets are currently available for all concertgoers to purchase directly at FedExForum or online at www.ticketmaster.com. The doors of FedExForum (191 Beale Street) will open up 6:00 p.m. Shortly thereafter, Crunkfest 07' 'The 5 Year Anniversary- Concert will begin immediately at 7:00 p.m. For any additional information on S&S Entertainment and Crunk!!! Energy Drink Presents: Crunkfest 07' 'The 5 Year Anniversary- Concert, partnership and sponsorship opportunities, vendor information, etc. please visit www.myspace.com/crunkfestweekend, via the internet, or please contact Slickk, CEO of S&S Entertainment at the office: (901) 596-7194 or by e-mail: slickk2def@aol.com or contact Joseph Ivy, Director of Marketing & Promotions of SMAF (Strategic Marketing & Advertising Firm) at the office: (662) 231-6545 or by e-mail: joesoprano12@aol.com.