Las Vegas based, Summit Creative is a full-service marketing, advertising and design group for visually driven, dynamic marketing. After being in business for 12 years with the same logo, brand identity, etc. the company decided to rebranded itself and gave itself a bit of a makeover.

"We just felt like it was time for a new look and feel. Originally our logo was abstract and we used bright and vibrant colors, our new look is modern and soft. Overall, we felt is was time for a new approach" says owner, Marnie Settle.

From the logo to website, brochures and on the company has successfully "softened" its look and now has a bit of a modern and calm feel to it. The company feels that this is a smarter choice for them because many of their clients now are professional firms who want and appreciate the classical and less busy look for their own marketing.

"It was important for us to be able to speak to our clients in visual terms that they were most comfortable with and by giving our brand a new look we have gained new clients as well as peaked the interest of existing clients. Overall we have had great feedback on the new look" says Ms. Settle.

For more information on Summit Creative visit: www.summitcreativeonline.com